CEDIA Expo’s platform for new companies to introduce their brand and technology to the residential technology industry—The Launchpad—is set to return for the 2023 show. The Launchpad is designed to highlight brands that have been in business for less than three years and have never exhibited at CEDIA Expo.

“The Launchpad is an incredible opportunity for emerging companies to launch their products and gain exposure within the custom installation community,” said Jason McGraw, CTS, group vice president for CEDIA Expo, Commercial Integrator Expo, and KBIS, Emerald. “Participants can connect and engage with attendees on the show floor and, as part of the TechStarter Competition, they can present their ideas to an esteemed panel of industry influencers for a chance to win the TechStarter Grand Prize. We look forward to welcoming first-time exhibitors during the Launchpad at CEDIA Expo 2023.”

According to show organizers, The Launchpad is a cost-effective exhibition opportunity for emerging brands to market their products. Brands included in The Launchpad will participate in the TechStarter Competition and present short business pitches to CEDIA Expo’s panel of industry expert judges. The judges will evaluate the brands’ product, innovation, opportunity, and marketing and sales strategies. The leading brands will be recognized as the CEDIA Expo 2023 TechStarter FIVE. They will receive a host of special benefits to elevate their new businesses to media, attendees and customers, and the opportunity to win $5,000 as the Launchpad TechStarter Grand Prize winner. Finally, the program will culminate with a judges panel and discussion before the final selection of the Launchpad TechStarter Grand Prize winner at the CEDIA Expo Smart Stage.

Current brands participating in The Launchpad at CEDIA Expo 2023 include Advaning, Arsenal Cyber Force, BLINDSPACE, Dejero, Firewalla, and Mirus Development.

The Launchpad has been a pivotal platform for companies to launch their brands and gain exposure to the custom installation community, according to Emerald. Brands including AXIS, Domotz, guardDog.ai, Josh.ai, and HDMI Staffing utilized The Launchpad (formerly Innovation Alley) to introduce their brands to the residential technology industry. Brands interested in joining The Launchpad can submit an application to participate by clicking here.

CEDIA Expo 2023, which will be co-located with Commercial Integrator Expo, will take place from September 6–9, 2023, in Denver, CO. Individuals interested in attending CEDIA Expo 2023 can register online here and use code “RAVECE23” for a free exhibits pass.

To stay up-to-date with the latest show news, click here to visit our CEDIA Expo 2023 hub.