The 2024 NAB Show will be held in Las Vegas next week and it is set to offer expert-sourced education for the industry, by the industry.

The LAVNCH [CODE] team is stoked for the 2024 NAB Show and here are some of the sessions we don’t think you’ll want to miss:

AI in Media and Entertainment

Date: Sunday, April 14

Time: 2:30 p.m.

Location: Main Stage

Session Description:  AI has the potential to transform every industry, but no industry has it been more hotly contested than in media and entertainment. This session will explore the many applications of AI in Hollywood and the benefits and pitfalls of its continued and growing use in productions and development.

The Current and Future Trends of AI in Media

Date: Monday, April 15

Time: 9:30 a.m.

Location: W106-W107

Session Description: The media industry is undergoing many changes due to AI, from how content is created and processed to how it is delivered and consumed. In this session, Phil Wiser, the CTO of Paramount, will discuss his insights and experiences on how AI can create new opportunities and difficulties for the media industry. Learn about the current and future trends of AI in media and get a realistic and practical view of the strengths and weaknesses of AI in this domain.

Creative Lens on Compelling Content: Artistic and Commercially Successful AR, VR, and Mixed Reality

Date: Monday, April 15

Time: 10:00 a.m.

Location: W219

Session Description: The latest advancements in VR/AR headsets and AI-powered content creation tools are unlocking a new era of immersive experiences. This session—featuring directors, producers, and creators who have shattered boundaries to deliver impactful, immersive, and commercially successful experiences in AR, VR, and mixed reality—dives deep into the secrets of crafting world-class experiences that captivate audiences while generating profit. Tailored for business leaders and content creators across mediums, this discussion among industry trailblazers will address the complex interplay of narrative depth, user experience, technological innovation and market strategy for today’s dynamic marketplace.

How Generative AI is Changing the Game

Date: Monday, April 15

Time: 11:30 a.m.

Location: Main Stage

Session Description: Join this session featuring Thursday Night Football’s Kaylee Hartung, AWS’s Dr. Matt Wood, and leaders from the NFL and the PGA TOUR to discover how generative AI is changing the world of sports broadcasting.

#GALSNGEAR CONNECT Women’s Leadership Summit

Date: Tuesday, April 16

Time: 8:30 a.m.

Location: West Hall Meeting Rooms

Session Description: This half-day program called “motivating” and “valuable” by past participants is geared to help you level up your career journey at every stage. With hands-on work with insightful industry leaders, this year’s program focus is building your professional brand. Expand your network, get inspired, and take your career where you want to go in media and entertainment.

Creative Lens on Virtual Production: Empowering Storytelling with New Workflows

Date: Tuesday, April 16

Time: 11:30 a.m.

Location: W219

Session Description: Virtual production isn’t just about the latest tech, it’s about unleashing creative superpowers! With the ability to create limitless locations, embrace real-time visualizations, and share the unique process with all the stakeholders, virtual production is becoming a partner to all storytellers looking to define their storyworlds. Join this session of virtual productions pros as they share the tools sets and opportunities with a variety of workflows that blend live-action flawlessly with CGI and create dynamic environments at your fingertips.

Creator Lab: Virtual Production

Date: Wednesday, April 17

Time: 10:00 a.m.

Location: SU4154 Creator Lab Theater

Session Description: How can you build a production studio without ever lifting a hammer or nail? Tools for virtual production are making an impact on how we create video. Learn from the experts on why virtual production is fast, low-cost, and efficient. Learn to tap into it for your creator projects.

Do What You Can’t with Casey Neistat

Date: Wednesday, April 17

Time: 10:30 a.m.

Location: Main Stage

Session Description: Heralded for his motto, “Do What You Can’t,” YouTube star, digital creator, filmmaker sensation, and multi-media leader Casey Neistat will discuss the career choices that powered his success, his thoughts on breaking through in today’s creator economy, and share actionable lessons on innovation and creativity.

AI VFX & Motion: Crafting Visual Wonders with AI

Date: Wednesday, April 17

Time: 2:00 p.m.

Location: S219

Session Description: This workshop provides practical, hands-on experience using AI-powered image creation tools, covering both free and premium options such as Adobe Express, Adobe Photoshop, Adobe Illustrator, Leonardo AI, DALL·E, Topaz Labs, Firefly, and various online resources. Attendees will delve into seamlessly integrating AI into their design workflow, gaining expertise from basic image enhancements to complex creative projects through interactive demonstrations and guided practice. Emphasis will be placed on understanding the unique capabilities of each tool and how they contribute to achieving exceptional design outcomes. Additionally, the workshop will cover crafting compelling text prompts and selecting the ideal image generator for specific project requirements, offering practical strategies for choosing between free and premium solutions, all supported by real-world case studies.

Watch the video below to hear what organizers have to say about educational sessions at the 2024 NAB Show.

This list is just a very small selection of 2024 NAB Show educational opportunities. You can find the full listing of sessions and conferences here.

Click here to stay up-to-date with the latest show news and visit our NAB Show 2024 hub.