Zero Density and Vū to Host Virtual Production Event

Zero Density and Vū to Host Virtual Production Event

Zero Density, in partnership with Vū Technologies, will host a Green Screen and Extended Reality (XR) Workshop. The event aims to showcase the immersive experiences that can be created using Unreal Engine, combining Vū’s virtual production expertise with Zero Density’s real-time graphics technology.

Zero Density and Vu to Host Virtual Production EventThe workshop, which will be held at Vū’s studio in Orlando from June 14-16, promises “an incredible opportunity for filmmakers, broadcasters, and business leaders to witness the power of a unified production platform first hand,” according to the companies. Attendees will have the chance to experience live demonstrations and engage with the technology themselves. The event will feature a 20′ by 20′ green screen cyclorama and a 23′ by 10′ LED stage, enabling participants to explore the endless possibilities offered by this technology.

Attendees will be able to see how real-time 3D compositing, set extension, XR and augmented reality (AR) graphics can help them create more immersive content, as well as network with fellow industry leaders over drinks. Zero Density will also be showcasing several newly released solutions during the event including its updated TRAXIS Talent Tracker, which uses artificial intelligence (AI) to track multiple people on set without any wearables required.

“As a specialist in LED technology, Vū is a new kind of partner for Zero Density as it continues to expand to market segments outside of broadcast,” said Brad Rumler, VP of sales and business development at Zero Density. “Whether you want to show a 3D product preview at your next company launch, educate your students with virtual graphics, or put your actors into a fantasy world for your next film; together Vū and Zero Density will help provide everything you need to make that happen.”

By bringing together industry professionals and providing hands-on experiences, the workshop aims to inspire and educate attendees about the immense potential of real-time graphics for their creative projects. The companies say this event is a celebration of innovation, showcasing the capabilities of Zero Density and Vū in revolutionizing the way they create immersive content.

“We’re partnering with Zero Density during InfoComm to showcase the wide range of capabilities that virtual production has to offer,” said Daniel Mallek, director of content and innovation at Vū. “Their suite of XR tools offers a plethora of features that allow for scalability on productions of all shapes and sizes. We’re excited to see it put to use at Vū Orlando and are confident it will be a standout feature and hopefully the beginning of a strong long-term partnership between Vū and Zero Density.”

Other technology providers present will be Ncam with its hybrid camera tracking solution and ChromaLight with its green screen paints.

To learn more about Zero Density and Vū Technology’s virtual production event and to reserve a spot, click here.

Click here to stay up-to-date with the latest show news and visit our InfoComm 2023 hub.

Planning to attend InfoComm in Orlando? We have a code that will give attendees free access to the show floor. Click here to register and enter code “LAVNCH”.

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