At the 2023 show in Orlando, InfoComm is set to debut the Trailblazers Zone where first-time exhibitors will demonstrate cutting-edge solutions from artificial intelligence (AI) to augmented reality (AR) and more.

“The idea [is] to make it easy for new, first-time companies to be a part of InfoComm,” said  Rochelle Richardson, senior vice president of expositions and events at AVIXA, producer of InfoComm. “This is the first time these companies have exhibited and it gives them an opportunity and a destination within the exhibit hall to have attendees visit their spaces.”

Watch the video below to learn more about the InfoComm Trailblazers Zone.

“This year, we launched our U.S. office and it’s a brilliant idea [for us] to be a part of this professional event,” said Serge Gale, co-founder and CEO of DISPL, one of the Trailblazers Zone exhibitors. “The main idea is [for us] to find good partners for our product and provide a better product to our customers together.”

DISPL is an AI-powered in-store performance marketing automation platform, making it possible to measure and engage shoppers, personalize marketing communication offline, and generate new revenue through programmatic advertising. The company can be found in Booth 805 at InfoComm 2023.

You may also see some familiar companies in the Trailblazers Zone at InfoComm 2023. 22Miles, who often has appeared in partner booths at the show, will have its own booth for the first time at the Orlando event.

“We’ve been pushed from all of our partners and different end user clients that really want to see our presence at the show,” said Tomer Mann, chief revenue office, 22Miles. “We’ve always leveraged our tech partners, and it was a good, synergistic approach that we were taking. But this year, we thought it made sense to really take a hold of InfoComm and its popularity within the digital signage industry and felt this is the year to step up.”

Looking for something unique? Look no further than Insta360, makers of innovative camera products, including 360 cameras. Founded in 2015, the company says it champions the “boldest, craziest, wildest of ideas and put them into action.”

“The biggest focus for us at the show if a nifty little webcam called Link,” said Michael Shabun, the company’s vice president of business development and marketing. “Link is based on a three-axis gyroscope so users can actually give it commands using gesture control. This tiny, little webcam shoots in 4K and captures in HDR. So, for indoor settings, for low-light, or anytime you need more resolution in your web conferences, this is a game-changer.”

Other exhibitors in the InfoComm 2023 Trailblazers Zone include Arti AR, Esprit Digital, Jalinga, Korbyt, Parallax AV Design, Splashtop, and Synology.

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Planning to attend InfoComm in Orlando? We have a code that will give attendees free access to the show floor. Click here to register and enter code “LAVNCH”.