DALÍ ALIVE to Open on October 21 in Colorado - LAVNCH [CODE]

DALÍ ALIVE to Open on October 21 in Colorado

Grande Experiences, in cooperation with The Dalí Museum, is opening its newest permanent digital art gallery—THE LUME Colorado—with the DALÍ ALIVE exhibit.


Image credit: Dalí Alive © 2022 by The Salvador Dalí Museum, Inc. St. Petersburg, FL and Grande Experiences. Worldwide rights ©Salvador Dalí, Fundacio Gala-Salvador Dalí.

From the creators and producers of VAN GOGH ALIVE—the most visited multi-sensory experience in the world—DALÍ ALIVE will further redefine the way U.S. audiences connect with art and culture, engaging and inspiring guests to explore the life, art, and triumphant accomplishments of Salvador Dalí. A powerful and vibrant symphony of light, color, captivating imagery, stirring soundscapes, and evocative aromas take visitors out of their world and immerses them inside the surreal visions synonymous with the renowned artist.

Showcasing both Dalí’s challenges and triumphs, the production dynamically animates the works of the incomparable artist, providing visitors with the sensation of stepping into the life of Salvador Dalí himself and feeling the redemptive power of his imagination. Displayed over 13,000 sq. ft., including a full coverage, multi-sensory projection gallery featuring spatial audio technology, DALÍ ALIVE explores how the artist continually reinvented himself—his place, his person, his family, and his very human transience—to overcome obstacles. His personal and artistic moments of reinvention are shared through chronological segments highlighting his early, formative years in Spain, his introduction to Surrealist circles, his influential time in America, and the enduring cultural impact still recognized globally today.

“We could not be more excited to collaborate with the esteemed Dalí Museum to create
DALÍ ALIVE and bring the world oremiere to the people of Colorado,” said Bruce Peterson, executive chairman and founder of Grande Experiences. “Visitors will enjoy the unique opportunity to dive deep into the imaginative world of Salvador Dalí and immerse themselves in his beautiful, iconic, and captivating art as we bring it to life. In my opinion, if Salvador Dalí were alive today, he would be creating art in this exciting new age digital medium.”

The Dalí Museum in St. Petersburg, FL, which holds an unparalleled collection of Salvador Dalí works, collaborated closely with Grande Experiences to develop DALÍ ALIVE. “The Dalí’s mission is to preserve and share Salvador Dalí’s celebrated artistic legacy,” said Dalí Museum executive director, Dr. Hank Hine. “Our partnership with Grande Experiences allows us to amplify his transformative story to a wider audience—beyond those that visit The Dalí in St. Petersburg—providing an opportunity to appreciate the legendary artist and his wide-ranging impact through this remarkable and theatrical digital display.”

The experience opens to the public October 21, 2022; THE LUME Colorado is located at Stanley Marketplace (2501 Dallas Street, Aurora, CO 80010).

Tickets to DALÍ ALIVE at THE LUME Colorado are on sale now. Tickets for adults start at $39.00, discounts are available for children and seniors. For more information and to buy tickets, visit thelume.com.

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