
Bluefin Hires Susan Wilhite
Bluefin has added well-known industry professional Susan Wilhite to its commercial sales team in the role of senior director of business development. Wilhite will focus on cultivating key relationships with channel partners and is tasked with establishing Bluefin as the go-to digital signage resource in the commercial AV space.

Susan Wilhite
“I love this industry, and truly love helping people solve problems with innovative solutions—that’s always been my main objective throughout my career,” said Wilhite, who is also a founder and member of the board of directors at Women in AV/IT (WAVIT). “My goal is to continue Bluefin’s growth by being customer-focused and identify opportunities where Bluefin’s products can impact a brand’s recognition and messaging. I’ll be heading to Atlanta next week for our Global Sales Meeting and can’t wait to meet and collaborate with the team.”
“Susan is a perfect fit for Bluefin! She’s got a solid track record for being a top sales achiever,” added Bluefin CEO, Frank Pisano. “She’s also very involved in the industry with Women in AV/IT and has been a well-known volunteer for many years. That combination was exactly what we were looking for when developing this role—someone that’s connected and customer-centric. Look for Susan at several of our upcoming events like CEDIA/Commercial Integrator Expo in Denver and DSE later this year.”